Growth strategist · Fractional CMO · Co-founder of Octocrew.ai

I turn marketing into
a growth system.

Strategy, team and execution that move in the same direction. I use AI agents when they help the work happen faster, not as the strategy itself.

Talk about your growth
Alina Uvarova
30+ AGENTS
SINCE FEB ’26
GROWTH FIRST
AI WHEN USEFUL
still human :)

More capacity for growth

3-5x

A well-built marketing system helps the same team get three to five times more done. AI agents carry repeatable work. People stay focused on judgment, customers and growth.

The result I see across the systems I build and run

Three ways to unlock growth.

Start with the business problem. Then choose the right strategy, team and tools.

01

For founders and owners

Growth strategy & execution

We find where growth is stuck, choose the right levers and turn them into a plan your team can actually run. No pile of tactics. One clear system.

Talk about your growth
02

For leadership teams

Fractional CMO

Senior marketing leadership without a full-time hire. I connect strategy, team, priorities and execution, then build the operating rhythm that keeps growth moving.

Write to me directly
03

When capacity is the problem

AI-powered marketing operations

Through Octocrew.ai, I add AI agents to the parts of marketing that are repeatable and always behind. They work in your existing tools. Your people keep the decisions.

See where agents fit
LISBON

UKRAINE

About

I build growth systems, not campaign piles.

Nine of those years have been in leadership and fractional CMO roles. I’ve built strategy, teams, brands and early growth systems for companies that needed marketing to become a real operating function.

Before Octocrew.ai, I led marketing at DeXe Network, where the work helped drive a $1B valuation. I’ve also worked with EVERSOLID, PODAVACH and Redwerk.

Today I work through Veins.agency and Octocrew.ai. I help companies find the growth levers that matter, build the team and operating system around them, and use AI where it creates real capacity.

Since February 2026, I’ve worked with 30+ agents across several live teams. They are useful tools, not the point. The point is a marketing system that can keep up with the business.

15+years in marketing
9+years leading teams
30+agents in active practice
Lisbonfrom Ukraine

From the field

Notes on growth, teams and useful AI.

Read on Telegram
Let’s see if this is a fit

Where is growth getting stuck?

Send me the messy version: the goal, the bottleneck and what you’ve already tried. I’ll tell you whether the answer is strategy, team, process, AI, or a mix.

Let’s talk